Interview in Blink
A conversation with Ivan Fernandes, MediaCom's Global Director for Social Media Technology, and myself became a longer piece on the challenges and benefits of social media. Download the PDF version from MediaCom's site here or ----------------- LEGO is very successful in social media which any search on Youtube or Flickr clearly shows. The company's first Social Media Strategist, Lars Silberbauer, explains how the company will evolve its use of social media tools even furthe