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The Next Decade of Marketing Will Be Won on One Thing: Trust!
AI is transforming marketing at incredible speed, but consumer trust is falling even faster. With most people struggling to tell what’s real, brands face a new challenge: proving their authenticity. The winners of the next decade won’t be the ones producing the most AI content, but the ones building clarity, transparency, and trust.


What I Saw Behind Tesla’s LA Fence Blew My Mind (and It’s Not a Car)
Peek behind the fence of Tesla’s wild new LA project: a retro diner, drive-in cinema, and EV charging station all in one. It’s bold, bizarre, and could change how we think about brand spaces forever.


Leading Change in a Changing World - Reflections from NEXT MBA, Almaty, Kazahkstan
This week, I had the privilege of speaking at the NEXT MBA event in Almaty, Kazakhstan - a truly memorable experience that brought together some of the world’s most inspiring and disruptive minds.


THE TARIFF CRASH PLAYBOOK FOR CMOs.
Marketing Through a Tariff-Driven Crash: Lessons for CMOs
What today’s CMOs learn from the 2008 financial crisis, the 2020 COVID meltdown


The Untweetable Truth of an Antarctic Adventure
For all the technology that allows us to connect, Antartica remain untweetable, unpostable, and gloriously unfiltered.


Uniting Tech and Tiki-Taka: How HMD is Creating a Winning Play with FC Barcelona
HMD (Human Mobile Devices) enters multiyear partnership with FC Barcelona


Launching the Better Phone Project
At HMD (Human Mobile Devices) we are constantly looking for new ways to create devices.


Heineken + HMD + Bodega launching 'The Boring Phone'
HMD + Heineken + Bodega launching 'The Boring Phone'.
The Boring Phone is a feature phone that encourages users to disconnect.


Thrilled to be joining Marketing Legends as Seth Godin and Martin Lindstrøm for a full day of insightful lectures
I am genuinely thrilled to be joining as a speaker at this remarkable event. It's not just any ordinary day; it's a full day featuring a...


Launching Human Mobile Devices, you can call us HMD
The launch of HMD (Human Mobile Devices) today, marked by our new website and social media presence.
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